Posts Tagged ‘Snipe hunting’

Everywhere I look, it’s Olympic this or Olympic that. It’s all Bruce has on TV these days. I think it reminds him of his halcyon days as an alternate for the Olympic Snipe Hunting Team. One could not see a sadder face than when Bruce was told he wasn’t going to the 1986 games. Crushed is too mild a word for his disappointment. He was in the best form of his life only to be beaten by some toothless guy from the Ozarks. So sad.

Winning Snipe Hunter! (the collaredsheep.com)

But this year, Bruce and I have come up with a remedy for that – one that will open up entirely new opportunities for hopeful athletes everywhere. It’s one where a number of the cable networks will be clamoring for involvement. Just the sponsorship possibilities are staggering. We are certain at this time you’re asking, “What could this incredibly marvelous thing be? And how do I get involved?”

The Over the Hill Olympics (Othympics or OTHO for short) – pure and simple. Of course some of the current events will have to be modified to accommodate the increasingly fragile participants, but hey, no pain, no gain, right?

All events measured by time will now always have the time rounded up to the nearest minute. We’re not trying to fool anyone into thinking world records will be set by this, we’re just trying to be realistic. And fair. After all, these will be everyday Othympians.

The premier section of the games will be track and field. There will be an ambulatory set of events and a set for those Othympians with walkers. All walkers must conform to specifications lest anyone hold an unfair advantage, such as NASCAR-style drafting design elements. Some events will be shortened in time and/or distance in consideration of eventual darkness, commercial breaks, and nap time. Others will allow for some assistance as in the not-so-high jump. We are trying to be considerate of the injuries that may occur and the infirmities with which the Othympians arrive.

Other games will have new measurements. Take the shot put for example. Throwing it will not be the determining factor who wins. Rather, it will be who can pick it up the fastest without hurting themselves. This will be must-see TV.

Gymnastics will be reduced to one event, but one so important, it’s impact cannot be over-looked. This will the “I’ve Fallen and I Can’t Get Up” competition. All participants will be bodily thrown to the ground. The one who gets up the quickest without using their Life-Alert (TM) wins. This will be incredible on slo-mo instant replay as it will probably be faster than the actual competition and will provide ample commercial opportunity.

Uh-Huh. Gold! (flickr.com)

So, you get the idea. If you have any events you would like us to include, shoot us a comment. We’re open to any ideas.

As we mentioned, this will be ripe for commercial sponsorship and participation. All events can be co-branded by their sponsor. We’ve already compiled a partial list of these. If you have any contacts within these companies, please let us know. Anything that greases the skids will help immensely. Speaking of greasing the skids, one sure-fire sponsor would be Metamucil. Others would include but certainly not limited to: Depends, Life-Alert, One-Touch monitors, Ensure, Beltone Hearing Aids, Flomax, Dollar Stores, the large print edition of the New York Times, Phoenix Life Insurance, the Lillian Vernon catalog, Gold Bond powders, Walk-In bathtubs, Denny’s, and much, much more. The possibilities are staggering. Corporate greed knows no boundaries.

How often does an opportunity like this come along? With the increased amount of baby-boomers going on Social Security, they have more time on their hands to compete or watch on their big-screen TV’s complete with audio assistance. It’s a marketers dream. Who’s with us?